Get discovered. Get searched. Get chosen.
Google and Facebook campaigns do different jobs. Search can meet existing demand, while Facebook and Instagram creative can introduce your business and offer to an audience. Running them together should mean a coordinated plan, not identical adverts copied between platforms.
We define the role of each channel, the customer action, and how landing pages and follow-up support the campaign. Budgets and tests reflect each platform rather than assuming one channel will perform like the other. Consistent offer language helps the experience feel connected.
Reporting needs care because platforms may attribute the same enquiry differently. We review tracking alongside the lead information your business actually receives and discuss the limits of attribution. Decisions focus on useful demand, not simply adding the numbers reported by two dashboards.
Explore the connected serviceA clear path from the first conversation
- 01
Define the work
Review the current workflow, business goal, and information available. Agree on what needs to change.
- 02
Agree on the scope
Prioritize the facebook + google ad campaigns deliverables, responsibilities, dependencies, and review points.
- 03
Deliver and review
Carry out the agreed work, validate it against the requirements, and establish the next steps and ownership.
Before we get started
Will both platforms claim the same conversion?
They can. Attribution methods differ, so platform totals should not automatically be added together. We review tracking and business lead records to understand the overlap.
Connected services
Let's talk about your business.
A real conversation about what you need and what makes sense next.