Fish River Protection
What we were up against
Fish River Protection had a specialized service and a strong local reputation, but almost no digital footprint. Leads came in trickles from referrals, and there was no system converting the searches already happening in their service area.
They needed traction fast — not a six-month brand exercise. The goal was measurable lead flow inside the first 30 days.
How we made it happen
We launched a focused landing experience built around one action: request a quote. Mobile-fast, click-to-call in the header, and copy that qualified the right homeowner before the form.
Paid traffic went live the same week on high-intent search terms in a tight radius, paired with Meta campaigns using real project footage from the water and the job site.
Google Business Profile was fully built out with services, photos, and a review request flow tied to every completed job, so the organic side started compounding while the ads carried the first month.
The numbers speak for themselves
Eighteen times more qualified leads in the first 30 days. The launch playbook we ran gave Fish River Protection immediate lead flow while the organic foundation kept building underneath it.
Want results like Fish River Protection?
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