B2BD
What we were up against
B2BD was launching a new e-commerce brand into an incredibly competitive TikTok Shop marketplace. They had product ready to go but no content strategy, no creator network, and no proven playbook for breaking through on the platform.
The TikTok Shop landscape moves fast. brands either catch fire quickly or get buried. B2BD needed a partner who could move at platform speed and deliver results from day one.
How we made it happen
We developed a content-first strategy built specifically for TikTok's algorithm. high-volume, trend-aware, scroll-stopping content designed to drive both organic reach and TikTok Shop conversions.
We built a creator network and UGC pipeline that produced fresh content consistently, ensuring the brand always had fuel for the algorithm. Every piece of content was optimized for TikTok Shop's unique buying behavior. short attention spans, impulse purchases, and social proof.
We paired organic content with strategic paid amplification, boosting top-performing videos to extend reach while letting the algorithm surface winners naturally. The result was a compounding growth engine.
The numbers speak for themselves
B2BD launched to the #7 brand on TikTok Shop in their very first month. Within 9 months, the brand crossed $1M in total revenue with a record-breaking $160K month in December. The viral content machine we built continues to fuel their growth.